Ride-hailing in the Oceania region: Market share, trends, competitive landscape, and in-depth analysis
The ride-hailing industry has grown tremendously over the last 10 years. The entry of app-based ride-hailing giants has literally changed the rules of the game. Names like Uber and Lyft have heavily disrupted the traditional taxi businesses in the US and around the world.
The massive success of Uber has inspired the emergence of several app-based taxi startups around the globe. Their rise is precisely the reason why Uber had to struggle to assert its dominance in a few parts of the world.
Many regions like the Middle East, Central & Western Europe, Latin America, Caribbean islands, North Africa, West Africa, and more are emerging as a hotspot of ride-hailing businesses. Even the behemoths like Uber, Didi, and Ola have recognized the same and that’s exactly why they are entering these budding markets.
One more such emerging market for ride-hailing business is the Oceania region. This region consists of 14 countries which are Australia, New Zealand, Fiji, Marshall Islands, Palau, Papua New Guinea, Samoa, Nauru, Kiribati, Solomon Islands, Micronesia Tonga, Tuvalu and Vanuatu. In this article, we are going to discuss the latest ride-hailing market trends, important ride-hailing events, and the major players in the region.
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